Larson and Lockee (2014, p. 170) highlight that ARCS is an acronym that provides a guide for designing instruction:
- Gain and maintain the learner's Attention;
- Provide Relevance to make the connection between the instruction and the learner's personal learning goals explicit;
- Encourage the right amount of Confidence in the learner so that they make sufficient effort to learn the material; and
- Satisfy the learner that their needs will will be met by completing the instruction.